The BIIM Digital Marketing Course
One digital marketing course. Three ways to take it.
Whether you want to study at your own pace, join live batches, or get 1:1 mentorship, BIIM’s digital marketing course is delivered online, offline from our Patiala head office, or hybrid.
Course at a glance
Modules
Practical, job-mapped curriculum
Duration
90-Day Fast-Track or 4–5 month Standard
Mode
Online / Offline (Patiala) / Hybrid
Eligibility
12th pass / graduate / professional
Certification
BIIM Course Completion Certificate
Fees
Ask a counselor (scholarships available)
Learning plans
Choose how you want to take the Digital Marketing Course
Self-Paced
Every module recorded, lifetime LMS access, community access, BIIM certificate — study on your own schedule.
Live Cohort
Everything in Self-Paced, plus live classes, live projects, mock interviews and placement assistance.
Premium Mentorship
Everything in Live Cohort, plus 1:1 mentor calls, internship placement and a resume/LinkedIn overhaul.
Fees vary by plan and current scholarship offers — talk to a counselor for a plan tailored to you.
Pacing
Standard pace or 90-Day Fast-Track
Standard — 4 to 5 months
Weekday or weekend batches, roughly 4–5 hours a week — built for working professionals taking the digital marketing course alongside a job.
Fast-Track — 90 days
Full-time intensive pace, roughly 9 hours a week — for freshers and job seekers who want to finish the digital marketing course quickly.
Learning plans
Course modules across 7 learning tracks
1–2
Foundations
Fundamentals, website planning & WordPress.
3–9
SEO & Search
Titles, headings, internal links. → SEO Executive
10-12
Analytics & Paid Media
GA4, Google Ads, Display & Remarketing.
13–16
Content & Social
Copywriting, SMM, Reels, YouTube.
17–18
Lifecycle Marketing
Email & WhatsApp marketing automation.
19–24
Growth & E-commerce
Affiliate, influencer, ORM, CRO, automation.
25–27
AI & Career
AI marketing tools, freelancing, capstone.
Live projects
Learn by shipping real campaigns
Work in small pods on live local-business accounts across the digital marketing course, then present results like an agency review.
Internship track
A structured 6-week internship
Close out your digital marketing course inside a partner agency or BIIM’s in-house marketing team.